(REPEAT) STRATEGIES TO CONNECT WITH MILLENNIALS
THIS IS A REPEAT SESSION. The new dominant photo customer is now the Millennial Generation. Nearly every marketer today is making this group a priority – or at least working to understand what drives and delights them. Let’s explore strategies that will connect them with your products and help you understand this generation more. This session will have some Photo Finale related items, but most of the program is designed to help all.
- People in their twenties and early thirties
- 80 million millennials in the U.S.
- Nearly a quarter of the total population
- $200 billion annual buying power